E-Commerce

PawLabs - Pet Wellness & Supplement Store

A vet-focused e-commerce store for PawLabs selling science-backed dog supplements including joint support, calming chews, and probiotics with subscription delivery and review integration.

Year

2024

Client

PawLabs

PawLabs - Pet Wellness & Supplement Store

Project Overview

PawLabs is a pet wellness brand dedicated to improving dogs' health through vet-formulated supplements backed by clinical research. Fenebris built a cheerful, conversion-optimised e-commerce store with the 'Your Dog's Wellness Is Our Priority' hero and a warm orange-and-sky-blue palette that appeals to loving pet parents.

The store features product lines including G-Max Joint Support, Calming Hemp Chews, and Gut-Max Probiotics, each displayed with star ratings, customer review counts (1,500+ reviews), subscription auto-delivery with discounts, flash sale banners, 'Success Stories' section with before-after testimonials, and 'About Joint Pain' educational content. The warm branding and clear value proposition make ordering effortless for concerned dog owners.

Tech Stack

ShopifyUI/UX DesignFully ResponsiveSEO Friendly

Key Features

  • Vet-formulated supplement product catalogue
  • Subscription auto-delivery with savings
  • Star ratings & customer review integration
  • Flash sale banners & promotional campaigns
  • Success Stories & educational content hubs
  • Warm orange & sky-blue pet-parent branding

Key Results

+220%

Subscription Orders

+48%

Average Order Value

78%

Customer Retention

+62%

Conversion Rate

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